ireland lanyards
What are Sublimation Lanyards and Why are they so Popular
Lanyards are a commonly visible product worn by staff members
at workplaces all over the globe. A lanyard is simply a cord or strap with a
hook fastener to hold identification tags, mobile phones and the like. More
commonly, it is part of a workplace uniform, used to hold and display employee ID
cards. There are different types of lanyards available these days, but sublimated lanyards
are the most popular with many organizations making them a mandatory part of
their employee uniforms.
Lanyards can be personalized to the customer’s requirement by
a process known as dye sublimation. It involves the color printing of the
lanyard strap where the ink is sublimated, meaning it is vaporized before being
placed onto the lanyard material. In the dye sublimation process the lanyard
material remains intact but is now colored with the ink. It can be thought of
ironing on the design into the material – where the result is a soft smooth
surface.
But why are dye sublimation lanyards so much in demand? They
are very popular for the simple reason that they look professional. The
sublimation process of printing the lanyards creates a superior quality print
that looks neat and is eye catching. The process prints logos and artwork in
very fine detail. Also, brand images can be perfectly replicated to exactly match
the organization’s original color schemes.
The most important reason why personalized sublimated
lanyards are popular is because they are the cheapest and most versatile of all
other materials. You can have a whole spectrum of color with gradients and
special effects on the background and all this will show up in extreme print
clarity. With sublimated lanyards the printing can be single sided or double
sided as required and there is no extra cost.
Other types of lanyard material do not print the finer details
clearly and for some companies this is very important. For example woven
lanyards are limited in terms of what can be printed and they are only suitable
for simple text and one or two colours.
When it comes to worker related accessories, comfort is a big
part of the equation. Sublimated lanyards are comfortable to wear due to their
soft and smooth texture. Sublimated lanyards are water-proof and not easily
damaged. They can be used indoors as well as outdoors for months at a time.
As such they are the first choice of organizations looking to
use them for their employees or even for guests visiting premises. Business
houses, corporates schools and educational institutions use custom printed
sublimated lanyards to issue to their staff, employees and students. They are
also used at trade shows, conferences and other corporate events where the
participants need to display their identities at all times.
Custom printed sublimation lanyards are a great promotional
product as they are highly visible and constantly displaying the brand and
creating brand awareness.