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Related: We Raised Money for Our Startup Without an Investor Deck. Here's How.Pitch Essential 3 / ProductNo VC expects you to be clairvoyant about the precise needs of the market, but they are evaluating the process by which you came to your initial product plan. VCs are fascinated to learn how your brain works -- we want to see the idea maze. What data have you incorporated from the market; how is it more aspirin than vitamin; how is this product 10 times better or cheaper than existing alternatives?
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